Planning and managing growth in a new entity. Legal and ethical issues. Exit strategies.
This course explores international strategies used in successful new ventures.
|Paper title||New Venture Strategy|
|Teaching period||1st Non standard period (19 March 2018 - 27 April 2018)|
|Domestic Tuition Fees (NZD)||$1,312.10|
|International Tuition Fees (NZD)||$4,692.94|
- Pre or Corequisite
- ENTR 414
- Limited to
- MEntr, MIntBus, PGDipCom
- (i) This paper includes a one-week on-campus component. (ii) The pre-/corequisite may be waived for MIntBus students. (iii) International students should enrol for the on-campus offering of this paper.
- More information link
- View more information on the Department of Marketing's website
- Teaching staff
- Professor Sylvie Chetty and guest entrepreneurs
- Paper Structure
- Overall, this course is intended to:
- Demonstrate an understanding of the challenges that new ventures face when they expand and enter new markets.
- Critically analyse a range of strategic concepts and how they can be used during the growth phase and by new ventures that internationalise.
- Understand models used in planning for new venture growth and internationalisation.
- Apply and refine models used in planning new ventures.
- Understand the organisational challenges in launching and growing a new venture, and preparing for exit.
- Explore strategic approaches for sustainable ventures and new technology ventures; and
- Ensure students are well-prepared to undertake their ENTR 525 Incubation Report projects in the third semester.
- Teaching Arrangements
- This paper is taught over four to five full-time days. Students must attend every lecture, each day.
- Spinelli, S. & Adams, R. (2012). New Venture Creation: Entrepreneurship for the 21st Century. 9th Edition. New York: McGraw Hill. A limited amount of copies of this text book are available on Closed Reserve at the Central Library. It is not compulsory to have your own copy.
- Course outline
- A course outline will be provided prior to the week of lectures. If you would like to see a copy of the most recent course outline for this paper please email firstname.lastname@example.org
- Graduate Attributes Emphasised
- Global perspective, Interdisciplinary perspective, Lifelong learning, Scholarship,
Communication, Critical thinking, Cultural understanding, Ethics, Information literacy,
Research, Self-motivation, Teamwork.
View more information about Otago's graduate attributes.
- Learning Outcomes
- Demonstrate an understanding of the challenges that new ventures face when they enter foreign markets
- Critically analyse a range of strategic concepts and how they can be used by new ventures that internationalise
- Understand models used in planning for new venture growth and internationalisation
- Apply and refine models used in planning new ventures
- Understand the organisational challenges in launching and growing a new venture
- Understand how to plan and manage for growth and expansion
- Understand exit strategies.