Accessibility Skip to Global Navigation Skip to Local Navigation Skip to Content Skip to Search Skip to Site Map Menu

Dr Jodyanne Kirkwood

MCom PhD(Otago)

J_Kirkwood_imageSenior Lecturer
Room: Commerce 715
Tel: +64 3 470 3536 
Fax: +64 3 479 8173
Email: jodyanne.kirkwood@otago.ac.nz

Jo teaches in the area of entrepreneurship, particularly around sustainable entrepreneurship and social entrepreneurship. In her early career, Jo worked as a Policy Advisor at the Ministry of Commerce, Wellington where she was involved in a large project as auction manager for the world’s first internet auction of radio spectrum. Her PhD focused on a gender comparison of motivations for becoming an entrepreneur. Jo is currently working on a study of how Tall Poppy Syndrome affects New Zealand Business owners. Her other current research areas involve ecopreneurs, social entrepreneurs, entrepreneurship education.

Read Jo's article: What’s challenging New Zealand Business owners? (PDF, 1.04MB)

Teaching responsibilities

Jo's teaching responsibilities include:

Research interests

Jo's research interests are:

  • Mumpreneurs
  • Ecopreneurship
  • Entrepreneurship Education
  • Social Entrepreneurship
  • Tall Poppy Syndrome and its effects on business owners


Read some of Jo's research:

Read a news item about Jo’s current research on Tall Poppy Syndrome and its effects on entrepreneurs, in the ODT. Read the associated report (PDF, 228KB).

Current supervisions

Jo is an experienced supervisor, having supervised over 75 student projects in the past three years. In 2014 Jo was awarded one of the Top 12 Supervisors by the Otago University Students Association.

Jo is not currently taking on any new postgraduate students.

Jo is currently supervising the following students:

PhD

Jerry Ebeigbe - Entrepreneurial Orientation for SMEs Outward Expansion: Evidence from an Emerging Economy. (Supervisors: Elizabeth Rose, Jodyanne Kirkwood)

Karishma Nagre - Improving the Opportunities for Open Innovation in New Zealand's High Tech Firms: Open Innovation in New Zealand's High Tech Firms. (Supervisors: Elizabeth Rose, Jodyanne Kirkwood)

Emmanel Osigwe - Developing A Social Enterprise Collaborative Model To Accelerate Socio-Economic Inclusion: A Model For International Social Enterprises. (Supervisors: Jodyanne Kirkwood, Elizabeth Rose, Annie Zhang)

Completed

Cle-Anne Gabriel (2015). Renewable energy start-up businesses: Typology and critical success factors in transitioning countries. (Supervisors: Beth Rose, Jodyanne Kirkwood, Sara Walton)

Naoto Nadayama (2017). International Entrepreneurship in MNEs: Multiple Case Studies in the Dairy Industry. (Supervisors: Elizabeth Rose, Jodyanne Kirkwood)

Babak Zahraie (2017). Green Entrepreneurs: Change Agents towards Sustainability. (Supervisors: André Everett, Sara Walton, Jodyanne Kirkwood)

MCom

Mahfuzur Rahman - A Study on the Influence of Microfinance impacting the Growth of Small Medium Enterprises (SME’s) in New Zealand. (Supervisors: Jodyanne Kirkwood, Cle-Anne Gabriel)

^ Top of page

Publications

Kirkwood, J., Dwyer, K., & Walton, S. (2017). An ecopreneur’s growing resilience after a series of earthquakes. Journal of Enterprising Communities, 11(1), 129-148. doi: 10.1108/JEC-12-2014-0028

Kirkwood, J. J. (2016). How women and men business owners perceive success. International Journal of Entrepreneurial Behaviour & Research, 22(5), 594-615. doi: 10.1108/IJEBR-01-2016-0024

Gabriel, C.-A., Kirkwood, J., Walton, S., & Rose, E. L. (2016). How do developing country constraints affect renewable energy entrepreneurs? Energy for Sustainable Development, 35, 52-66. doi: 10.1016/j.esd.2016.09.006

Zahraie, B., Everett, A. M., Walton, S., & Kirkwood, J. (2016). Environmental entrepreneurs facilitating change toward sustainability: A case study of the wine industry in New Zealand. Small Enterprise Research, 23(1), 39-57. doi: 10.1080/13215906.2016.1188717

Gabriel, C.-A., & Kirkwood, J. (2016). Business models for model businesses: Lessons from renewable energy entrepreneurs in developing countries. Energy Policy, 95, 336-349. doi: 10.1016/j.enpol.2016.05.006

Authored Book - Other

Geare, A. J., Sibbald, A., Ruwhiu, D., & Kirkwood, J. (2002). Management Functions. Dunedin: Department of Management, University of Otago, 163p.

^ Top of page

Edited Book - Research

Inkson, K., Browning, V., & Kirkwood, J. (Eds.). (2007). Working on the edge: A portrait of business in Dunedin. Dunedin, New Zealand: Otago University Press, 261p.

^ Top of page

Chapter in Book - Research

Kirkwood, J. (2007). Dick Hubbard: Entrepreneur and mayor. In H. H. Frederick, D. F. Kuratko & R. M. Hodgetts (Eds.), Entrepreneurship: Theory, Process, Practice. (Asia-Pacific ed.) Melbourne, Australia: Thomson.

Inkson, K., Browning, V., & Kirkwood, J. (2007). Introduction. In K. Inkson, V. Browning & J. Kirkwood (Eds.), Working on the Edge: A portrait of business in Dunedin. (pp. 9-12). Dunedin, New Zealand: Otago University Press.

Kirkwood, J., & Harris, P. (2007). Programming entrepreneurs for Dunedin's future. In K. Inkson, V. Browning & J. Kirkwood (Eds.), Working on the Edge: A portrait of business in Dunedin. (pp. 88-98). Dunedin, New Zealand: Otago University Press.

Inkson, K., & Kirkwood, J. (2007). Animation Research Limited: The yachts that came to life. In K. Inkson, V. Browning & J. Kirkwood (Eds.), Working on the Edge: A portrait of business in Dunedin. (pp. 208-219). Dunedin, New Zealand: Otago University Press.

Kirkwood, J. (2003). Happy hens. In K. Bartol, M. Tein, G. Matthews & D. Martin (Eds.), Managment: A Pacific Rim focus. (Enhanced ed.) (pp. [CD-ROM]). Macquarie Park, NSW: McGraw-Hill Australia.

Ruwhiu, D., & Kirkwood, J. (2001). CLEAR Communications Limited: Case study and teaching note. In European Case Clearing House Collection. (pp. 601-032-1-10). Wharley End: The European Case Clearing House.

Kirkwood, J., & Ruwhiu, D. (2001). Hubbards Foods. In G. R. Elkin (Ed.), Human Resource Management in Action. Contemporary New Zealand Cases - Vol 2. (pp. 153-157). Palmerston North: Dunmore Press Limited.

^ Top of page

Journal - Research Article

Kirkwood, J., Dwyer, K., & Walton, S. (2017). An ecopreneur’s growing resilience after a series of earthquakes. Journal of Enterprising Communities, 11(1), 129-148. doi: 10.1108/JEC-12-2014-0028

Kirkwood, J. J. (2016). How women and men business owners perceive success. International Journal of Entrepreneurial Behaviour & Research, 22(5), 594-615. doi: 10.1108/IJEBR-01-2016-0024

Gabriel, C.-A., & Kirkwood, J. (2016). Business models for model businesses: Lessons from renewable energy entrepreneurs in developing countries. Energy Policy, 95, 336-349. doi: 10.1016/j.enpol.2016.05.006

Zahraie, B., Everett, A. M., Walton, S., & Kirkwood, J. (2016). Environmental entrepreneurs facilitating change toward sustainability: A case study of the wine industry in New Zealand. Small Enterprise Research, 23(1), 39-57. doi: 10.1080/13215906.2016.1188717

Gabriel, C.-A., Kirkwood, J., Walton, S., & Rose, E. L. (2016). How do developing country constraints affect renewable energy entrepreneurs? Energy for Sustainable Development, 35, 52-66. doi: 10.1016/j.esd.2016.09.006

Kirkwood, J., Baucus, M., & Dwyer, K. (2016). Ethics in entrepreneurship education: The case of a student start-up entrepreneur. Journal of Business Ethics Education, 13, 91-116.

Cornwall, J., Kirkwood, J., Clark, G., Silvey, S., Appleby, R. D., Wolkenhauer, S. M., Panjabi, J., … Abbott, M. (2015). Can a short intensive course affect entrepreneurial ability, knowledge and intent, or further entrepreneurial study? An assessment of the SEED programme, Dunedin, New Zealand. Industry & Higher Education, 29(5), 397-404. doi: 10.5367/ihe.2015.0273

Kirkwood, J., Dwyer, K., & Gray, B. (2014). Students' reflections on the value of an entrepreneurship education. International Journal of Management Education, 12(3), 307-316. doi: 10.1016/j.ijme.2014.07.005

Kirkwood, J., & Walton, S. (2014). How green is green? Ecopreneurs balancing environmental concerns and business goals. Australasian Journal of Environmental Management, 21(1), 37-51. doi: 10.1080/14486563.2014.880384

Gray, B. J., Duncan, S., Kirkwood, J., & Walton, S. (2014). Encouraging sustainable entrepreneurship in climate-threatened communities: A Samoan case study. Entrepreneurship & Regional Development, 26(5-6), 401-430. doi: 10.1080/08985626.2014.922622

Zamanzadeh, V., Roshangar, F., Fathi-Azar, E., Valizadeh, L., & Kirkwood, J. (2014). Experiences of newly graduated nurses on strategies of gaining self-confidence during their initial work: A qualitative study. Journal of Nursing Research, 22(4), 283-291. doi: 10.1097/jnr.0000000000000050

Walton, S., & Kirkwood, J. (2013). Tempered radicals! Ecopreneurs as change agents for sustainability: An exploratory study. International Journal of Social Entrepreneurship & Innovation, 2(5), 461-475. doi: 10.1504/IJSEI.2013.059321

Kirkwood, J. (2012). Family matters: Exploring the role of family in the new venture creation decision. Journal of Small Business & Entrepreneurship, 25(2), 141-154. doi: 10.1080/08276331.2012.10593565

Kirkwood, J., & Harris, P. (2011). Beyond business: One local government's efforts to help business owners with succession planning. Small Enterprise Research, 18(2), 130-142.

Gray, B. J., & Kirkwood, J. (2010). Issues in experiential entrepreneurship education: Introduction to the special edition. International Review of Entrepreneurship, 8(1), 3-18.

Kirkwood, J., & Walton, S. (2010). What motivates ecopreneurs to start businesses? International Journal of Entrepreneurial Behaviour & Research, 16(3), 204-228. doi: 10.1108/13552551011042799

Kirkwood, J., & Walton, S. (2010). How ecopreneurs' green values affect their international engagement in supply chain management. Journal of International Entrepreneurship, 8, 200-217. doi: 10.1007/s10843-010-0056-8

Kirkwood, J. (2009). Motivational factors in a push-pull theory of entrepreneurship. Gender in Management, 24(5), 346-364. doi: 10.1108/17542410910968805

Kirkwood, J. (2009). Is a lack of self-confidence hindering women entrepreneurs? International Journal of Gender & Entrepreneurship, 1(2), 118-133. doi: 10.1108/17566260910969670

Kirkwood, J., & Gray, B. (2009). From entrepreneur to mayor: Assessing the impact of the founder's changing reputation on Hubbard Foods Ltd. Australasian Marketing Journal, 17, 115-124. doi: 10.1016/j.ausmj.2009.05.005

Kirkwood, J. (2009). To grow or not? Growing small service firms. Journal of Small Business & Enterprise Development, 16(3), 485-503. doi: 10.1108/14626000910977189

Kirkwood, J. (2009). Spousal roles on motivations for entrepreneurship: A qualitative study in New Zealand. Journal of Family & Economic Issues, 30(4), 372-385. doi: 10.1007/s10834-009-9169-4

Kirkwood, J., & Tootell, B. (2008). Is entrepreneurship the answer to achieving work-family balance? Journal of Management & Organization, 14(3), 285-302.

Kirkwood, J. (2007). Igniting the entrepreneurial spirit: Is the role parents play gendered? International Journal of Entrepreneurial Behaviour & Research, 13(1), 39-59.

Kirkwood, J., & Campbell-Hunt, C. (2007). Using multiple paradigm research methodologies to gain new insights into entrepreneurial motivations. Journal of Enterprising Culture, 15(3), 219-241.

Kirkwood, J. (2007). Tall Poppy Syndrome: Implications for entrepreneurship in New Zealand. Journal of Management & Organization, 13(4), 366-382.

Kirkwood, J., & Ruwhiu, D. (2003). Growth at Hubbard's foods? Journal of the Australian & New Zealand Academy of Management, 9(2), 47-56.

Kirkwood, J., & Batley, T. W. (1998). Quality Management in New Zealand Manufacturing Companies. Journal of New Zealand Organisation for Quality, 13(6), 7-10.

^ Top of page

Journal - Research Other

Kirkwood, J. (2007). [Review of the book Women entrepreneurs across racial lines: Issues of human capital, financial capital and network structures]. Women in Management Review, 22(5), 428-430.

^ Top of page

Journal - Professional & Other Non-Research Articles

Kirkwood, J., & Walton, S. (2008). Seeing the (green) light. NZ Business, 22(10), 41-42.

Kirkwood, J. (2007). To grow or not to grow? NZ Business, 21(2), 40-41.

Kirkwood, J. (2006). Cutting down our tallest poppies. NZ Business, 20(3), 16-17.

^ Top of page

Conference Contribution - Published proceedings: Full paper

Zhang, J. A., Walton, S., & Kirkwood, J. (2014). Eco-innovativeness and business performance: The moderating effect of environmental orientation. Proceedings of the 28th Australian and New Zealand Academy of Management (ANZAM) Conference: Reshaping Management for Impact. Retrieved from http://www.anzam.org/

Kirkwood, J., Dwyer, K., & Walton, S. (2014). An ecopreneurs' road to resilience after an earthquake. In B. Kotey (Ed.), Proceedings of the 27th Small Enterprise Association of Australia & New Zealand (SEAANZ) Annual Conference. Retrieved from http://seaanz.org/content/27th-annual-seaanz-conference-2014-1

Kirkwood, J., Dwyer, K., Gray, B., & O'Neill, D. (2013). To go ahead or not? An ethical dilemma in business start-up. Proceedings of the 27th United States Association for Small Business and Entrepreneurship (USABE) Annual Conference: What's new, what works: In the classroom and on the street. Retrieved from http://proceedings.usasbe.org/proceedingsearch.php

Kirkwood, J., & Walton, S. (2012). Green, lean and growing: How ecopreneurs in New Zealand are starting, managing and growing green businesses. Proceedings of the 57th International Council for Small Business (ICSB) World Conference: Leading from the Edge. Retrieved from http://www.icsb.org/conferences.asp

Kirkwood, J., & Harris, P. (2011). Beyond business: One local government helping business owners with succession planning. Proceedings of the 8th AGSE International Entrepreneurship Research Exchange Conference. [CD-ROM], (pp. 87-99). [Full Paper]

Dwyer, K., Everett, A. M., & Kirkwood, J. (2010). Can SCM be a discipline? Comparing academic and practitioner perceptions on the degree of coherence. Proceedings of the 41st Decision Sciences Institute Annual Meeting. [CD-ROM], (pp. 4591-4596). Atlanta, GA: DSI. [Full Paper]

Kirkwood, J., & Walton, S. (2009). Ecopreneurs: Are their motivations for starting businesses similar or different to entrepreneurs? Proceedings of the Small Enterprise Association of Australia & New Zealand: Start Small Think Big Conference. [CD-ROM] SEAANZ. [Full Paper]

Kirkwood, J., & Walton, S. (2008). How ecopreneurs' green values affect their international engagement. In B. Gray (Ed.), Proceedings of the 11th McGill International Entrepreneurship Conference. [CD-ROM], (pp. 139-160). Dunedin, New Zealand: School of Business, University of Otago. [Full Paper]

Kirkwood, J. (2007). How entrepreneurs achieve growth: Comparing aspired and actual growth. Proceedings of the International Council for Small Businesses World Conference. [CD-ROM] Turku, Finland: ICSB. [Full Paper]

More publications...