Web Writing by Web Services
Web Services ensures that the writing quality is high across the website. We provide web writing services to the University, as well as content editing and reviewing.
Web Services can help you optimise your text so that it is readable and searchable online.
What’s special about web writing?
Writing for the web is different to regular writing, because we all read differently online to the way we read on paper. We are usually after a certain piece of information so we skim read, scanning for keywords to answer our question.
Check out the web writing guidelines to get you started.
What is search engine optimisation (SEO)?
For search engines (like Google) to be able to find your information the website needs to be specially written to capture the search terms that web users are likely to enter into the search engine.
Read the search engine optimisation guidelines for more information.