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Job search strategies


Advertised job vacancies are not the only way to find work. The "hidden job market" refers to jobs which are not advertised. When searching for work, you need to know how to network and communicate with potential future employers.

Exploring the hidden job market

There are 2 ways to find jobs in the hidden job market:

Both of these methods will involve speaking to people (including potential employers) directly, whether in person or over the phone.

Find out how to brush-up on your telephone skills.

Tips for exploring the hidden job marketd

Exploring the hidden job market is a proactive way to find employment - but remember to pace yourself!

Don’t send out masses of generic CVs

If you are thinking you might send out your CV and cover letter to employers around the country, think about what strategy you will take. Employers are not sitting waiting for your CV to arrive and may not read it if you email it to them. Consider starting some dialogue before you send your CV even if to ensure they are the correct person to contact. Try to wait for them to ask you to send them your CV. Send your CV with a professional email and suggest a day the you will follow up with them.

If you want your CV and letter to be successful, every letter must be individual, demonstrate your knowledge of the particular company, and target the needs of that particular employer.

Set achievable goals

Set yourself goals for the number of contacts or phone calls you will make, doors you will knock on, or further contacts you will follow up with. Always ask for any further contacts.

Stay positive

It's a job getting a job - taking action in this way will boost your self-esteem, clarify your goals, improve your understanding of the industry you are researching, and develop your networks.

More information about looking for work

Read CareersNZ’s Job Hunters’ eBook for tips on finding employment in the digital age – and learn how to turn rejection into successful job hunting.

There are books at the Career Development Centre dedicated to ways of finding employment.

You are always welcome to book an appointment for a one-on-one session with an adviser.

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