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BMBA576 Advanced Topics in Marketing 2

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Identifies and examines key elements of services and evaluates how these may be leveraged by firms within different market contexts to gain competitive advantage.

Paper title Advanced Topics in Marketing 2
Paper code BMBA576
Subject Business Administration
EFTS 0.083
Points 10 points
Teaching period(s) 1st Non standard period (1 December 2021 - 31 March 2022) (Distance learning)
1st Non standard period (1 December 2021 - 31 March 2022) (On campus)
Domestic Tuition Fees (NZD) $1,496.91
International Tuition Fees (NZD) $2,477.47

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Limited to
MBA
Eligibility
Enrolments for this paper require departmental permission. View more information about departmental permission.

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Timetable

1st Non standard period (1 December 2021 - 31 March 2022)

Location
Dunedin
Teaching method
This paper is taught through Distance Learning
Learning management system
Blackboard

1st Non standard period (1 December 2021 - 31 March 2022)

Location
Dunedin
Teaching method
This paper is taught On Campus
Learning management system
Blackboard