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Explores negative and unintended consequences of marketing activity, and examines the extent to which marketing can help resolve social and health problems.
| Paper title | Advanced Societal Issues in Marketing |
|---|---|
| Paper code | MART475 |
| Subject | Marketing |
| EFTS | 0.1667 |
| Points | 20 points |
| Teaching period | Not offered in 2021 (On campus) |
| Domestic Tuition Fees (NZD) | $1,113.72 |
| International Tuition Fees (NZD) | $5,177.04 |
- Notes
- May not be credited together with MART470 taken in 2014, 2015, 2016, 2017, 2018.
- Contact
marketing@otago.ac.nz
- Teaching staff
Teaching staff to be confirmed
- Textbooks
To be confirmed
- Graduate Attributes Emphasised
- Critical thinking, Ethics.
View more information about Otago's graduate attributes. - Learning Outcomes
To be confirmed
