Explores negative and unintended consequences of marketing activity, and examines the extent to which marketing can help resolve social and health problems.
| Paper title | Advanced Societal Issues in Marketing |
|---|---|
| Paper code | MART475 |
| Subject | Marketing |
| EFTS | 0.1667 |
| Points | 20 points |
| Teaching period | Not offered in 2020 |
| Domestic Tuition Fees (NZD) | $1,101.55 |
| International Tuition Fees (NZD) | $5,026.17 |
- Notes
- May not be credited together with MART 470 taken in 2014, 2015, 2016, 2017, 2018.
