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MART580 Research Project

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Investigation of a problem at a critical and analytical level, backed by appropriate applied and academic literature.

Paper title Research Project
Paper code MART580
Subject Marketing
EFTS 0.3333
Points 40 points
Teaching period 1st Non standard period (1 March 2021 - 22 February 2022) (On campus)
Domestic Tuition Fees (NZD) $2,226.78
International Tuition Fees (NZD) $10,350.96

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Limited to

Teaching staff

Teaching staff to be advised

Textbooks are not required for this paper.
Graduate Attributes Emphasised
Global perspective, Interdisciplinary perspective, Lifelong learning, Scholarship, Communication, Critical thinking, Ethics, Information literacy, Research, Self-motivation.
View more information about Otago's graduate attributes.
Learning Outcomes

Students who successfully complete this paper will

  1. Plan and conduct an independent research project that will be relevant to the chosen academic discipline (research)
  2. Apply critical thinking skills and (potentially) interdisciplinary approaches to the chosen discipline and research topic (critical thinking)
  3. Demonstrate the ability to work independently (self-motivation)
  4. Be able to write a research report with a high level of communication skills (verbal and written) (critical thinking, communication)

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1st Non standard period (1 March 2021 - 22 February 2022)

Teaching method
This paper is taught On Campus
Learning management system