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News and Events: Marketing

Discover what's happening with Marketing at Otago

Read stories on Marketing staff, students or research, or find information on upcoming seminars, events and lectures. During the year, the Department also hosts many public lectures and events from our researchers and subject experts. For Marketing staff, we have an upcoming departmental seminars calendar, ensuring that everyone is kept up-to-date.

Media Features

News stories and features from national and international media featuring the Department of Marketing, plus Marketing features from He Kitenga (Otago's high-quality research publication) and the University of Otago Magazine.

Upcoming Departmental Seminars

A calendar of seminars for the Department of Marketing.

Events Calendar

An up-to-date list of Marketing events open to the public.

You can also view podcasts of past Marketing (Otago Business School) public lectures and events.

News: Department of Marketing

Read about the latest Marketing at Otago news, below.

Otago academic new Chairman of ConsumerNZ

Friday, 3 July 2020 2:49pm

Otago Business School’s Associate Professor Robert Aitken has been elected Chairman of ConsumerNZ - the country’s leading advocacy and consumer rights organisation.

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Aitken carrying on prestigious OBS tradition

Tuesday, 10 March 2020 2:40pm

An Otago academic has been appointed to lead one of the largest academic academies in Australasia – carrying on what is quickly becoming an Otago tradition.

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New market for bent, ugly and wonky produce

Tuesday, 12 November 2019 2:36pm

Bent, twisted and ugly fruit and veg, traditionally binned because they do not meet retailers’ cosmetic standards, could have a new market, University of Otago research suggests.

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Aitken sees appointment as a chance to help

Wednesday, 11 September 2019 9:54pm

The University of Otago’s Associate Professor Rob Aitken has been appointed to the Board of Consumer NZ.

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Aitken sees appointment as a chance to help

Monday, 9 September 2019 1:55pm

The University of Otago’s Associate Professor Rob Aitken has been appointed to the Board of Consumer NZ.

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Screen time has its benefits, academic says

Tuesday, 28 May 2019 12:03pm

The social benefits of computer gaming should not be dismissed, says one Dunedin mother and Otago academic.

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Otago study calls for end to Government’s “soft” approach to sugary drink regulation

Thursday, 8 November 2018 9:51am

People who drink sugary beverages are more likely to eat fast food and confectionery and less likely to make healthy dietary choices, Otago research has found.

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Alcohol abstinence not an option for students in culture of intoxication – Otago academic

Tuesday, 28 August 2018 10:19am

Trooper, champion, and hero versus coward, weirdo, and killjoy. How tertiary students refer to their peers depends on how much alcohol they consume, a University of Otago academic has found.

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Study links relationship of retail staff with their workplace to prevention of shoplifting

Tuesday, 14 August 2018 4:09pm

University of Otago research examining the role of psychological ownership in shoplifting prevention is to be extended into a New Zealand wide survey of supermarket staff after notable results in a pilot trial.

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New election prediction method could reshape the pre-election cycle

Friday, 10 August 2018 2:52pm

A new system of predicting election results, developed at The University of Otago, is proving so accurate developers hope it will change future political discussion and journalism.

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Novel smart technology explores smoking-to-vaping transitions

Thursday, 7 June 2018 9:43am

Novel smart technology used in a University of Otago-led study explores smoking-to-vaping transitions, suggesting vaping is a complicated process and that some vapers may need additional cessation support to become smoke-free.

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Otago student represents NZ at international business competition

Thursday, 8 March 2018 12:16pm

The University of Florida Heavener Business Case Competition attracts the smartest business students from around the world. The University of Otago sent double-degree finalist Claudia Grave to compete as a member of the New Zealand Universities' Team.

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New research shows retail crime increasing and more violent 

Thursday, 7 December 2017 4:51pm

A new study by Retail NZ and the University of Otago shows retail crime costs about $1.1 billion a year, and retailers are facing increasingly organised and violent criminals.

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Highlanders give Dunedin that million-dollar feeling

Thursday, 9 November 2017 12:06pm

A single game of rugby is enough to boost Dunedin’s economy by $1.9 million, a University of Otago study has found.

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Otago academic talks sustainability in India

Thursday, 2 November 2017 9:31pm

Associate Professor Robert Aitken believes that halting the rise in human consumption is the defining business challenge of our times.

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Dr John Guthrie wins 2017 OUSA teaching awards

Thursday, 14 September 2017 1:13pm

Marketing Senior Lecturer Dr John Guthrie says he was “blown away” to win this year’s Premier Lecturer award at the OUSA Teaching excellence Awards held at the OUSA Aquatic Centre last night.

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Joint action on annual $1 billion retail crime problem 

Monday, 21 August 2017 12:26pm

Almost $1 billion of goods get stolen from shops in New Zealand every year and the University of Otago and Retail NZ want to do something about it.

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Otago launches logo review

Thursday, 6 July 2017 5:36pm

The University’s Marketing Office will lead a major review of the University of Otago logo – the most prominent aspect of the University’s overarching brand.

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How much are the Highlanders worth to Dunedin?

Tuesday, 16 May 2017 2:27pm

They’re obviously home-town favourites but just how much money do the Highlanders contribute to Dunedin and further afield?

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Smokefree researchers call for stronger regulation of roll-your-own tobacco

Monday, 19 September 2016 2:16pm

Smokefree researchers at the University of Otago are calling on policy makers to develop stronger regulation of roll-your-own (RYO) tobacco.