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Leanne Ross, Professional Practice Fellow

BSc CAM (Hons) Belfast

Room: Otago Business School 4.14

Tel: +64 3 479 8147


Leanne holds a Bachelor of Science degree in Communications, Advertising and Marketing, with Honours, from the University of Ulster in Northern Ireland. 

Leanne Ross 2018Leanne’s senior marketing management experience spans over a decade across the public, not-for-profit and commercial sectors. Leanne has twice won CIPR Gold awards for communications in two of Ireland’s largest charities and was commended in the country’s Outstanding Young Communicator award (2015).  

In recent years, Leanne successfully ran a global consultancy business working with brands in the US, UK, UAE and New Zealand. Her sector experience spans startups, sporting institutions, construction, financial services, eCommerce, hospitality, blockbuster movies and mobile gaming.  

Leanne is a published author of bestselling business book “Talk Is Cheap: The Digital PR Your Startup Needs But Can’t Afford.”

Leanne has lectured at the University of Ulster, the Southern Regional College (Ireland) and the University of Otago, as well as keynote speaking at high profile conferences “Social Media Belfast” and “Digital DNA Northern Ireland.” 

Leanne sits on the Wild Dunedin Festival of Nature management committee, overseeing social and digital growth to new markets, and she is a member of the Women in Business Dunedin group.

Leanne’s Teaching Responsibilities include:

  • Semester 1 – MART 112, MART 207, MART 308
  • Semester 2 – MART 112, MART 201, MART 205, MART 211, FOSC 122
  • Summer School – MART 330

Office hours

Leanne’s office hours are changeable per semester; email for appointments.