John studies factors that affect New Zealand exports and exporters, and integrates this research into his teaching of international and export marketing. He is especially interested in how food quality and food safety affect country image. For instance, does New Zealand's "clean green" image depend on banning particular kinds of genetic modification, controlling livestock disease outbreaks, or encouraging specific farming and environmental practices? This research has taken him to several European countries, to China and to India to determine what factors decide where food distribution channel members source imported food products.
Other research interests include factors influencing adoption or rejection of new technologies, and consumer perception of risk in relation to technological change. He is also undertaking research into the area of crisis management in international markets. Another research area is the use of technical barriers to trade; he has researched the long-standing trade dispute regarding the Australian ban on apple imports from New Zealand. As a result of these research activities, John has developed strong links with primary industry organisations in New Zealand. He also has a long-standing personal involvement in farming and forestry. He has been guest speaker at numerous industry conferences, including the 2004 Federated Farmers National Conference, and several provincial farming sector conferences.
With a background in science and medical research, John continues his interest and involvement in the biomedical area and uses this background in developing inter-disciplinary research activities. His first degree was a BSc Hons in Zoology at the University of Otago, followed by a PhD in Immunology. He spent 20 years in biomedical research, mainly at Otago Medical School, and including one year at University College, London, and two years at the National Institutes of Health, Bethesda, MD, USA . He served a term of three years as Director of International Business. He currently teaches Innovation and New Product Development (MART 306).
John is on the Editorial Advisory Board of the British Food Journal. He has reviewed papers for a wide range of journals including: Nature; Autoimmunity; Immunogenetics; Biological Psychiatry; European Journal of Psychiatry; Food Policy; British Food Journal; Journal of Public Affairs; Biofuels, Bioproducts & Biorefining; Appetite; Journal of Agricultural and Environmental Ethics; British Journal of Psychiatry; Academic Psychiatry; Journal of Chinese Economics and Business Studies; Australasian Marketing Journal.
John retired from the Department of Marketing on in 2016 but still supervises some PhD students in his capacity of Emeritus Professor.
Publications
Bioethics panel, including Ellis, L., Knight, J., Maclaurin, J., & Wehi, P. (2019). Predator free New Zealand: Social, cultural, and ethical challenges. Commissioned by BioHeritage Challenge. 26p. Retrieved from http://www.biologicalheritage.nz/
Commissioned Report for External Body
Ellis, E. H., Armstrong, D., Hohneck, M., Iorns, C., Knight, J., Litten, K., … Maclaurin, J., … Woolley, S. (2018). Predator-free New Zealand and the public good. Proceedings of the Society for Conservation Biology 5th Oceania Congress: Conservation in a Changing World. (pp. 133). Retrieved from http://wellington2018.scboceania.org
Conference Contribution - Published proceedings: Abstract
Chen, S., Mather, D., Gao, H., & Knight, J. (2017). Spillover of distrust to an industry. In L. Robinson, L. Brennan & M. Reid (Eds.), Proceedings of the Australian & New Zealand Marketing Academy Conference (ANZMAC): Marketing for Impact. (pp. 33). Melbourne, Australia: RMIT University. [Abstract]
Conference Contribution - Published proceedings: Abstract
Chen, S., Knight, J., Gao, H., & Mather, D. (2017). Toward an institutional perspective of attribution, legitimacy judgment, and trust erosion during an industry-wide crisis: An abstract. In P. Rossi & N. Krey (Eds.), Marketing transformation: Marketing Practice in an ever changing world: Proceedings of the Academcy of Marketing Science (AMS) World Marketing Congress (WMC). (pp. 289-290). Cham, Switzerland: Springer. doi: 10.1007/978-3-319-68750-6
Conference Contribution - Published proceedings: Abstract
Chen, S., Mather, D., Gao, H., & Knight, J. (2017). Consumer trust erosion during an industry-wide crisis: The central role of legitimacy judgment. Proceedings of the University of Otago Student Research Symposium: Te Wānaka Rakahau: Ākoka. (pp. 12). Retrieved from http://www.otago.ac.nz/graduate-research/scholarships/otago643219.html
Conference Contribution - Published proceedings: Abstract
Chen, S., Mather, D., Gao, H., & Knight, J. (2017, October). An institutional perspective of country-of-origin and its effects on consumer purchase preference. Verbal presentation at the North American Conference of the Association for Consumer Research (ACR), San Diego, USA.
Conference Contribution - Verbal presentation and other Conference outputs
Chen, S., Gao, H., Mather, D., & Knight, J. (2017, October). Consumer trust erosion during an industry-wide crisis: The central role of legitimacy judgment. Verbal presentation at the North American Conference of the Association for Consumer Research (ACR), San Diego, USA.
Conference Contribution - Verbal presentation and other Conference outputs
Chen, S., Mather, D., Gao, H., & Knight, J. (2017). Why consumers in emerging markets prefer foreign food products: An institutional perspective on purchase preference. Proceedings of the New Zealand Institute of Food Science & Technology (NZIFST) Conference. (pp. 22). Retrieved from http://www.nzifst.org.nz/
Conference Contribution - Published proceedings: Abstract
Insch, A., Mather, D., & Knight, J. (2017). Buy-national campaigns: Congruence determines premiums for domestic products. International Marketing Review, 34(2), 239-253. doi: 10.1108/IMR-03-2015-0082
Journal - Research Article
Abarashi, J., Ferguson, S., & Knight, J. (2016). Lending special possessions: Tension negotiation in gift exchange relations. In D. Fortin & L. K. Ozanne (Eds.), Proceedings of the Australian & New Zealand Marketing Academy Conference (ANZMAC): Marketing in a Post-Disciplinary Era. (pp. 227). Christchurch, New Zealand: Department of Management, Marketing, and Entrepreneurship, University of Canterbury. [Abstract]
Conference Contribution - Published proceedings: Abstract
Mather, D., Vikan, R., & Knight, J. (2016). Marketplace response to GM animal products. Nature Biotechnology, 34(3), 236-238. doi: 10.1038/nbt.3494
Journal - Research Article
Insch, A., Williams, S., & Knight, J. G. (2016). Managerial perceptions of country-of-origin: An empirical study of New Zealand food manufacturers. Journal of Food Products Marketing, 22(3), 304-319. doi: 10.1080/10454446.2014.940116
Journal - Research Article
Hamlin, R., Knight, J., & Cuthbert, R. (2016). Niche marketing and farm diversification processes: Insights from New Zealand and Canada. Renewable Agriculture & Food Systems, 31(1), 86-98. doi: 10.1017/S1742170514000489
Journal - Research Article
Zafari, K., Biggemann, S., & Knight, J. (2015). Dealing with uncertainty in a turbulent business environment. In A. Ganglmair-Wooliscroft, J. Williams & B. Wooliscroft (Eds.), Proceedings of the Australian & New Zealand Marketing Academy (ANZMAC) Midyear Doctoral Colloquium. (pp. 18-23). Dunedin, New Zealand: Marketing Department, University of Otago. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Paradkar, A., Knight, J., & Hansen, P. (2015). Innovation in start-ups: Ideas filling the void or ideas devoid of resources and capabilities? Technovation, 41-42, 1-10. doi: 10.1016/j.technovation.2015.03.004
Journal - Research Article
Gao, H., Zhang, H., Zhang, X., & Knight, J. G. (2015). Spillover of distrust from domestic to imported brands in a crisis-sensitized market. Journal of International Marketing, 23(1), 91-112. doi: 10.1509/jim.13.0166
Journal - Research Article
Knight, J. (2014, March). Homo heuristicus and the (mis) perception of risk. University of Otago, Dunedin, New Zealand. [Inaugural Professorial Lecture].
Other Research Output
Abarashi, J., Ferguson, S., & Knight, J. (2014). New perspectives on democratisation in the luxury market: The engagement of consumers in marketplace meanings. In S. Rundle-Thiele, K. Kubacki & D. Arli (Eds.), Proceedings of the Australian & New Zealand Marketing Academy (ANZMAC) Annual Conference: Agents of Change. (pp. 1478). ANZMAC. [Abstract]
Conference Contribution - Published proceedings: Abstract
Abarashi, J., Ferguson, S., & Knight, J. (2014). New perspectives on democratisation in the luxury market: The engagement of consumers in marketplace meanings. In S. Rundle-Thiele, K. Kubacki & D. Arli (Eds.), Proceedings of the Australian & New Zealand Marketing Academy (ANZMAC) Annual Conference: Agents of Change. (pp. 1358-1364). ANZMAC. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Insch, A., Mather, D., & Knight, J. (2014). Does a 'Buy National' premium exist? Evidence from a bi-national, multi-category study. In S. Rundle-Thiele, K. Kubacki & D. Arli (Eds.), Proceedings of the Australian & New Zealand Marketing Academy (ANZMAC) Annual Conference: Agents of Change. (pp. 117-123). ANZMAC. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Zhang, H., Sun, J., Liu, F., & Knight, J. G. (2014). Be rational or be emotional: Advertising appeals, service types and consumer responses. European Journal of Marketing, 48(11/12), 2105-2126. doi: 10.1108/EJM-10-2012-0613
Journal - Research Article
Knight, J. G., & Clark, A. (2014). Biotechnology in the fruit industry: Great science, but what about our 'clean green' image? In S. E. Gardiner (Ed.), Acta Horticulturae: Proceedings of the II International Symposium on Biotechnology of Fruit Species.1048, (pp. 207-214). Leuven, Belgium: International Society for Horticultural Science. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Gao, H., Knight, J. G., Yang, Z., & Ballantyne, D. (2014). Toward a gatekeeping perspective of insider–outsider relationship development in China. Journal of World Business, 49(3), 312-320. doi: 10.1016/j.jwb.2013.06.002
Journal - Research Article
Gao, H., Zhang, H., Knight, J. G., & Zhang, X. (2013). Assimilation and contrasting categorization between domestic and imported brands in a multi-brand crisis. Proceedings of the Australian & New Zealand Marketing Academy (ANZMAC) Conference. Retrieved from http://www.anzmac.org/conference
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Clark, A., & Mather, D. W. (2013). Potential damage of GM crops to the country image of the producing country. GM Crops & Food, 4(3), 151-157. doi: 10.4161/gmcr.26321
Journal - Research Article
Knight, J. (2013, November). Lessons learnt. Keynote presentation at the Global Food Safety Forum (GFSF), Dunedin, New Zealand.
Conference Contribution - Verbal presentation and other Conference outputs
Gao, H., Knight, J. G., Zhang, H., & Mather, D. (2013). Guilt by association: Heuristic risks for foreign brands during a product-harm crisis in China. Journal of Business Research, 66, 1044-1051. doi: 10.1016/j.jbusres.2011.12.029
Journal - Research Article
Knight, J. G., Mather, D., & Mathieson, B. (2012). The key role of sincerity in restoring trust in a brand with a corporate apology. In L. Robinson (Ed.), Marketing dynamism & sustainability: Things change, things stay the same…. Cham, Switzerland: Springer. doi: 10.1007/978-3-319-10912-1_64
Conference Contribution - Published proceedings: Full paper
Gao, H., Knight, J. G., & Ballantyne, D. (2012). Guanxi gatekeeping in Chinese-Western business relationships. In S. Feinberg & T. Kiyak (Eds.), Proceedings of the Academy of International Business (AIB) 54th Annual Meeting: Rethinking the Roles of Business, Government and NGOs in the Global Economy. (pp. 161). Retrieved from http://aib.msu.edu/events/2012/Program.asp
Conference Contribution - Published proceedings: Abstract
Gao, H., Knight, J. G., & Ballantyne, D. (2012). Guanxi as a gateway in Chinese-Western business relationships. Journal of Business & Industrial Marketing, 27(6), 456-467. doi: 10.1108/08858621211251460
Journal - Research Article
Gao, H., Knight, J. G., Zhang, H., Mather, D., & Tan, L. P. (2012). Consumer scapegoating during a systemic product-harm crisis. Journal of Marketing Management, 28(11-12), 1270-1290. doi: 10.1080/0267257X.2011.645859
Journal - Research Article
Mather, D. W., Knight, J. G., Insch, A., Holdsworth, D. K., Ermen, D. F., & Breitbarth, T. (2012). Social stigma and consumer benefits: Trade-offs in adoption of genetically modified foods. Science Communication, 34(4), 487-519. doi: 10.1177/1075547011428183
Journal - Research Article
Knight, J. G. (2011). New Zealand's 'clean green' image: Will GM plants damage it? Wellington, New Zealand: GE Free New Zealand, 68p.
Authored Book - Research
Paradkar, A., Hansen, P., & Knight, J. (2011, August). Entrepreneurship: The long and winding road to commercial success. EcoNZ@Otago, 27, 1-3. Retrieved from http://www.business.otago.ac.nz/econ/econz/. [Other Research Output].
Other Research Output
Insch, A., Prentice, R. S., & Knight, J. G. (2011). Retail buyers' decision-making and buy national campaigns. Australasian Marketing Journal, 19(4), 257-266. doi: 10.1016/j.ausmj.2011.07.003
Journal - Research Article
Twomey, K. L., Knight, J. G., & McNeill, L. S. (2011). Damage control: Limiting the fall-out from deceptive advertising. Journal of Advertising Research, 51(2), 394-403. doi: 10.2501/jar-51-2-394-403
Journal - Research Article
Gao, H., Knight, J. G., & Zhang, H. (2011). Real Italian: Is it what Chinese consumers want? [Case study]. In R. Fletcher & H. Crawford (Eds.), International marketing: An Asia-Pacific perspective. (5th ed.) (pp. 305-309). Sydney, Australia: Pearson.
Chapter in Book - Research
Gao, H., Knight, J. G., & Zhang, H. (2010). Guilt by association: Consumer heuristic judgments of foreign brands during a food safety crisis in China. Proceedings of the Global Marketing Conference: Marketing in a Turbulent Environment. [CD-ROM], (pp. 1460-1461). [Abstract]
Conference Contribution - Published proceedings: Abstract
Knight, J., Mathieson, B., & Gao, H. (2010). The crucial role of sincerity in an effective corporate apology: An overlooked dimension. In S. C. Beckmann, T. Ringberg & T. Ritter (Eds.), Proceedings of the 39th European Marketing Academy (EMAC) Conference: The Six Senses: The Essentials of Marketing. [CD-ROM] Copenhagen, Denmark: Copenhagen Business School. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Kemp, K., Insch, A., Holdsworth, D. K., & Knight, J. G. (2010). Food miles: Do UK consumers actually care? Food Policy, 35(6), 504-513. doi: 10.1016/j.foodpol.2010.05.011
Journal - Research Article
Gao, H., Ballantyne, D., & Knight, J. G. (2010). Paradoxes and guanxi dilemmas in emerging Chinese-Western intercultural relationships. Industrial Marketing Management, 39(2), 264-272. doi: 10.1016/j.indmarman.2008.11.001
Journal - Research Article
Adams, D. D., Knight, J. G., & Ebringer, A. (2010). Autoimmune diseases: Solution of the environmental, immunological and genetic components with principles for immunotherapy and transplantation. Autoimmunity Reviews, 9(8), 525-530. doi: 10.1016/j.autrev.2009.12.012
Journal - Research Article
Gao, H., Ballantyne, D., & Knight, J. G. (2009). Guanxi strong and weak ties in Chinese-Western intercultural relationships. Proceedings of the 9th International Conference on Relationship Marketing. [CD-ROM] American Marketing Association. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Holdsworth, D. K., & Knight, J. G. (2009). Blocking of choice modelling survey designs and convergent validity. In M. Ewing & F. Mavondo (Eds.), Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC): Sustainable Management and Marketing. Retrieved from www.anzmac2009.org
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Gao, H., & Zhang, H. (2009). Consumer scapegoating in the 2008 Chinese milk contamination crisis. In M. Ewing & F. Mavondo (Eds.), Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC): Sustainable Management and Marketing. Retrieved from www.anzmac2009.org
Conference Contribution - Published proceedings: Full paper
Knight, J. G., & Gao, H. (2009). Chinese gatekeeper perceptions of genetically modified food. British Food Journal, 111(1), 56-69. doi: 10.1108/00070700910924236
Journal - Research Article
Knight, J. G., Mitchell, B. S., & Gao, H. (2009). Riding out the Muhammad cartoons crisis: Contrasting strategies and outcomes. Long Range Planning, 42(1), 6-22. doi: 10.1016/j.lrp.2008.11.002
Journal - Research Article
Gao, H., & Knight, J. (2008). International market selection: Balancing opportunity and risk [Case study]. In R. Fletcher & L. Brown (Eds.), International marketing: An Asia-Pacific perspective. (4th ed.) (pp. 312-315). Frenchs Forest, Australia: Pearson Education.
Chapter in Book - Research
Knight, J., & Mitchell, B. (2008). Case for Part B: Crisis management in international markets: 'Least said, soonest mended?'. In R. Fletcher & L. Brown (Eds.), International marketing: An Asia-Pacific perspective. (4th ed.) (pp. 347-353). Frenchs Forest, Australia: Pearson Education.
Chapter in Book - Research
Ryan, E., Thyne, M., & Knight, J. (2008). The role of trust in the AJ Hackett Bungy brand. In B. Donaldson, A. Turnbull & E. Pirie (Eds.), Proceedings of the Academy of Marketing Annual Conference. [CD-ROM] Aberdeen, Scotland: Gatehouse Design and Print, Robert Gordon University. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J., Gao, H., Garrett, T., & Deans, K. (2008). Quest for social safety in imported foods in China: Gatekeeper perceptions. Appetite, 50(1), 146-157. doi: 10.1016/j.appet.2007.06.010
Journal - Research Article
Evers, N., & Knight, J. (2008). Role of international trade shows in small firm internationalization: A network perspective. International Marketing Review, 25(5), 544-562. doi: 10.1108/02651330810904080
Journal - Research Article
Knight, J. G., Holdsworth, D. K., & Mather, D. W. (2008). GM food and neophobia: Connecting with the gatekeepers of consumer choice. Journal of the Science of Food & Agriculture, 88(5), 739-744. doi: 10.1002/jsfa.3168
Journal - Research Article
Knight, J., & Paradkar, A. (2008). Acceptance of genetically modified food in India: Perspectives of gatekeepers. British Food Journal, 110(10), 1019-1033. doi: 10.1108/00070700810906633
Journal - Research Article
Fischer, W. C., Insch, A., Knight, J., & Krausbeck, E. (2007). Promotion campaigns in Canada, Germany, New Zealand & USA. In W. C. Fischer & K. K. Mwenda (Eds.), Country of origin: A law and economics approach to the concept of Made in Australia. (pp. 31-52). Köln, Germany: Josef Eul Verlag.
Chapter in Book - Research
Gao, H., & Knight, J. (2007). A theme analysis of B2B marketing publications: January 2000 - March 2006. In M. Thyne, K. R. Deans & J. Gnoth (Eds.), Proceedings of the Australia and New Zealand Marketing Academy Conference. [CD-ROM], (pp. 1190-1197). Dunedin, New Zealand: Department of Marketing, University of Otago. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J., Gao, H., & Mitchell, B. (2007). Cartoons chaos: Dealing with turmoil in international markets. In M. Thyne, K. R. Deans & J. Gnoth (Eds.), Proceedings of the Australia and New Zealand Marketing Academy Conference. [CD-ROM], (pp. 1198-1204). Dunedin, New Zealand: Department of Marketing, University of Otago. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. (2007). Taking a bite from the apple: In praise of Sun Tzu and von Clausewitz or if you prefer competitor dominant logic: Service to customers is necessary but never sufficient. In D. Ballantyne & R. Aitken (Eds.), Proceedings of the 2nd Otago National Marketing Symposium. (pp. 7-9). [Abstract]
Conference Contribution - Published proceedings: Abstract
Knight, J., Mather, D., Holdsworth, D., & Lawson, R. (2007). What they say vs what they do: Revealed and stated preferences for genetically modified food. Proceedings of the 36th European Marketing Academy Conference. [CD-ROM] EMAC. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Gao, H., & Knight, J. (2007). Pioneering advantage and product-country image: Evidence from an exploratory study in China. Journal of Marketing Management, 23(3-4), 367-385.
Journal - Research Article
Insch, A., & Knight, J. (2007). Buy New Zealand made: Is it 'all good'? In W. C. Fischer & K. K. Mwenda (Eds.), Country of origin: A law and economics approach to the concept of Made in Australia. (pp. 43-52). Lohmar, Germany: EUL Verlag.
Chapter in Book - Research
Knight, J. G., Holdsworth, D. K., & Mather, D. W. (2007). Country-of-origin and choice of food imports: An in-depth study of European distribution channel gatekeepers. Journal of International Business Studies, 38, 107-125.
Journal - Research Article
Knight, J., Holdsworth, D., & Mather, D. (2007). Determinants of trust in imported food products: Perceptions of European gatekeepers. British Food Journal, 109(10), 792-804.
Journal - Research Article
Knight, J. G., Mather, D. W., Holdsworth, D. K., & Ermen, D. F. (2007). Acceptance of GM food: An experiment in six countries. Nature Biotechnology, 25(5), 507-508.
Journal - Research Article
Knight, J. G., Menkes, D. B., Highton, J., & Adams, D. D. (2007). Rationale for a trial of immunosuppressive therapy in acute schizophrenia. Molecular Psychiatry, 12(5), 424-431.
Journal - Research Article
Knight, J., Holdsworth, D., & Mather, D. (2006). Revealed preferences for genetically modified food: An experiment in five countries. In G. J. Avlonitis, N. Papavassiliou & P. Papastathopoulou (Eds.), Proceedings of the 35th European Marketing Academy Conference. Greece: Athens University of Economics and Business. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Adams, D. D., Knight, J. G., Manning, P., & Smith, G. (2005). An informative case of Graves' disease with implications for schizophrenia. Journal of Clinical & Laboratory Immunology, 53, 13-25.
Journal - Research Article
Knight, J., & Wiig, H. (2005). Dealing with corruption. In P. Ramburuth & C. Welch (Eds.), Casebook in international business: Australian and Asia-Pacific perspectives. (pp. 13-14). NSW: Pearson Education Australia.
Chapter in Book - Research
Knight, J. (2005). Trade barrier or fair dinkum health measure? Analysis of the 83-year Trans-Tasman apple ban. In P. Ramburuth & C. Welch (Eds.), Casebook in international business: Australian and Asia-Pacific perspectives. (pp. 71-77). Sydney, Australia: Pearson Education Australia.
Chapter in Book - Research
Mather, D., Knight, J., & Holdsworth, D. (2005). Pricing differentials for organic, ordinary and genetically modified food. Journal of Product & Brand Management, 14(6), 387-392.
Journal - Research Article
Knight, J. (2005). The 84-year Trans-Tasman apple dispute: Science, politics and marketing. In S. Purchase (Ed.), Proceedings of the Australia and New Zealand Marketing Academy Conference. (pp. 72-77). Fremantle, WA, Australia: ANZMAC. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Mather, D. W., & Holdsworth, D. K. (2005). Acceptance of genetically modified food with consumer benefits. In S. Purchase (Ed.), Proceedings of the Australia and New Zealand Marketing Academy Conference. (pp. 142-148). Fremantle, WA, Australia: ANZMAC. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Mather, D. W., & Holdsworth, D. K. (2005). Consumer benefits and acceptance of genetically modified food. Journal of Public Affairs, 5(3-4), 226-235.
Journal - Research Article
Knight, J., Mather, D., & Holdsworth, D. (2005). Genetically modified food: Buying behaviour versus attitudes. Proceedings of the 34th European Marketing Academy Conference. [CD-ROM] [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Mather, D. W., & Holdsworth, D. K. (2005). Impact of genetic modification on country image of imported food products in European markets: Perceptions of channel members. Food Policy, 30, 385-398.
Journal - Research Article
Knight, J. G., Mather, D. W., & Holdsworth, D. K. (2005). Genetically modified crops and country image of food exporting countries. British Food Journal, 107(9), 653-662.
Journal - Research Article
Knight, J. G., Mather, D. W., & Holdsworth, D. K. (2005, June). Genetically modified food: Buying behaviour versus attitudes. Verbal presentation at the 1st International Conference of Cultural and Cross-National Research in Marketing, Nijmegen, Netherlands.
Conference Contribution - Verbal presentation and other Conference outputs
Knight, J. (2005). Advance Australia fair? Anatomy and pathology of an 84-year trade dispute. Journal of Public Affairs, 5(2), 112-123.
Journal - Research Article
Knight, J. G., Holdsworth, D. K., & Mather, D. W. (2005). Genetically modified crops and perceptions of country image: Implications for food exporters. Journal of Customer Behaviour, 4, 5-16.
Journal - Research Article
Knight, J. (2004). Impact of genetically modified organisms on perceptions of Country image: Implications for food exporters. Proceedings of the Fourth Asia Academy of Management Conference. [CD-ROM] Hong Kong: Asia Academy of Management. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. (2004). Science, politics and Waltzing Matilda: The 83 year old Trans-Tasman apple dispute [Guest Editorial]. BioScience News, (29 October).
Journal - Research Other
Knight, J., Bell, J., & McNaughton, R. B. (2003). Satisfaction with paying for government export assistance. In C. Wheeler, F. McDonald & I. Greaves (Eds.), Internationalization: Firm strategies and management. (pp. 223-240). Palgrave Macmillan.
Chapter in Book - Research
Knight, J. G., Holdsworth, D. K., & Mather, D. W. (2003). Trust and country image: A qualitative study of food channel members in five European countries. In E. McLachlan (Ed.), Proceedings of the Australia-New Zealand International Business Academy Conference 2003: The challenge of international business. [CD-ROM] Dunedin: ANZIBA. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Holdsworth, D. K., & Mather, D. W. (2003). Perceptions of gatekeepers in Europe regarding impact of GMOs on image of country of origin. In R. Kennedy (Ed.), Proceedings of the Australian and New Zealand Marketing Academy Conference 2003: Celebration of Ehrenberg and Bass: Marketing discoveries, knowledge and contribution. [CD-ROM], (pp. 1508-1516). Adelaide: University of South Australia. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Holdsworth, D. K., & Mather, D. W. (2003). Trust and country image: Perceptions of European food distributors regarding factors that could enhance or damage New Zealand's image - including GMOs. Dunedin: University of Otago, 89p.
Authored Book - Research
Adams, D. D., & Knight, J. G. (2003). Principles of autoimmune disease: Pathogenesis, genetics and specific immunotherapy. Journal of Clinical & Laboratory Immunology, 52, 1-22.
Journal - Research Article
Knight, J. G., Bell, J., & McNaughton, R. B. (2002). Satisfaction with paying for government export assistance. In I. Greaves (Ed.), Proceedings of the 29th UK Academy of International Business Conference: International business in the global knowledge economy: Economic growth, competition, cooperation and resistance. (pp. 279-313). Glasgow: University of Strathclyde. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Bell, J., & McNaughton, R. B. (2001). "Born Globals": Old wine in new bottles? In S. Chetty & B. Collins (Eds.), ANZMAC: Bridging Marketing Theory and Practice. CD ROM 1. Palmerston North: Massey University. [Full Paper]
Conference Contribution - Published proceedings: Full paper
Knight, J. G., Bell, J., & McNaughton, R. B. (2001). The "born global" phenomenon: Re-birth of an old concept. In M. V. Jones & P. Dimitratos (Eds.), Researching New Frontiers; The Proceedings of the 4th McGill Conference on International Entrepreneurship.2, (pp. 113-125). Scotland: Strathclyde University. [Full Paper]
Conference Contribution - Published proceedings: Full paper
He is especially interested in how food quality and food safety affect country image. For instance, does New Zealand's "clean green" image depend on banning particular kinds of genetic modification, controlling livestock disease outbreaks, or encouraging specific farming and environmental practices? This research has taken him to several European countries, to China and to India to determine what factors decide where food distribution channel members source imported food products.