Title of research: Lived experiences for building resilience among different social styles of undergraduate students in New Zealand higher education – An interpretative phenomenological analysis approach
Qualifications: Bachelor of Economics in International Trade (Vietnam), Master of Business Administration (Vietnam – USA), Master of Marketing (New Zealand)
PhD start date: August 2020
Supervisors:Associate Professor Andrea Insch and Dr Damien Mather
Emailyen.nguyen@postgrad.otago.ac.nz
Research summary
This research project aims to theorise the process of how undergraduate students build resilience through their lived experiences in higher education by interpreting the phenomenon through students' reflections on their past adversities. By capturing the university lives of third-year and final-year undergraduate students in New Zealand, this study investigates the lived experiences of a range of support systems to be involved in building resilience and differentiates these layers of support among different social styles of Bachelor students. Finally, the study explores the meaning of resilience from students' perspective and highlights its role as one of contributing factors to sustaining student wellbeing in the educational journey
Research interests
- Service experience
- Resilience
- Marketing for (international) higher education
- Customer experience
- Wellbeing
- Marketing for educational tourism
- Behavioural changes
- Human development
- Service marketing
Publications
Nguyen, Y. D. H., Insch, A., & Mather, D. (2023). Exploring Students' Lived Experiences and Wellbeing at a New Zealand University: Perspectives of International Exchange Students. JANZSSA – Journal of the Australian and New Zealand Student Services Association.