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Study Entrepreneurship at Otago

Entrepreneurship is about more than founding startups. Existing businesses need entrepreneurial thinkers too. So do non-profit social and environmental enterprises, and iwi and Pacific communities.

Building on Ōtepoti Dunedin’s unique entrepreneurial ecosystem, Entrepreneurship at Otago is designed to enable careers that involve developing novel solutions to important challenges facing the world.

Our programmes reflect the Otago Business School’s commitment to accelerating ventures that are for the good of people and the planet.

Why study Entrepreneurship?

Gain business skills. Grow your entrepreneurial behaviour. Nurture your can-do spirit and creative mindset. Be your own boss! Generate value and share it with the world. You can apply your entrepreneurial behaviour to start a business, make a small business large, or make an organisation of any size more productive.

Bachelor of Entrepreneurship (BEntr)

Why study for the Bachelor of Entrepreneurship?

Learn as much as you can that’s relevant to your idea for a new venture. Develop core skills for starting a venture. Survey what academic research into entrepreneurship has revealed, and apply those findings you believe will help propel your venture and realise more of your ideas as action in the real world. Draw insights from successful startups to turn your dreams into reality.

Some people think that entrepreneurs are born that way – more nature than nurture. Evidence shows otherwise! Entrepreneurial skills, attitudes and behaviours can be learned.

The BEntr focuses on both the evidence that diverse approaches can be successful and the common set of fundamental cognitive skills and trainable behavioural attributes that will enable you to grow your mana, deepen your passion for the ideas you want to pursue, and raise the likelihood that you will succeed.

Background required

Genuine passion for whatever has driven you to consider the BEntr is the prerequisite. A genuine desire to develop and fulfil your entrepreneurial potential and willingness to work hard on both your assigned and self-directed tasks are what’s required.

Teaching style

The BEntr is for students who need a flexible degree that allows them to follow their passions. There are challenging assignments and rigorous criteria that will be applied to assess your work.

There is an emphasis on critical thinking to develop your ideas and plans, as well as communicating them. The ability to pitch ideas – on your own or as a team – and communicate solutions to challenging problems is strongly weighted in assessment.

In semester 1 each year, BEntr students will work on their entrepreneurial skills and learning outcomes. This includes learning how to value ventures and communicate value propositions, and developing capabilities like being proactive, risk-taking, creativity and building entrepreneurial networks. Learning from mistakes and dealing with rejection when pitching a new idea are other key skills that students develop.

In semester 2 of each year, students will put their learning into practice. In the first year, they will be encouraged to complete the Audacious programme (see profiles below) or intern at an existing venture. In the second year, students can apply to enter programmes like Ignite or Konaki in which they are part of a business consulting team working with a social enterprise or Māori start-up. In the third year, students will be embedded in a local accelerator programme, an incubator, Māori enterprise or a Pacific venture.

If students feel that their entrepreneurial capability can be developed in other ways, they may complete alternative applied field work, subject to approval by the Director of the Bachelor of Entrepreneurship.

Career opportunities

Realise your ideas to create value in the real world by:

  • founding your own startup
  • working for a rapidly growing startup in Aotearoa New Zealand or overseas
  • growing innovative iwi organisations
  • providing innovation-focused services in job roles that do not yet exist
  • joining an innovation-focused team working in any sized organisation or any sector of the economy, including for-profit, non-profit and public sectors

Enterprises that develop new products and services across every sector of the economy require the skills of critically evaluating and communicating value principles and new ideas. Wherever “business as usual” is not producing good enough results, entrepreneurial thinking is needed and is in hot demand

Otago Network for Entrepreneurship (ONE)

Dunedin has a thriving startup ecosystem with information, networks, advocacy and resources available to build companies and new organisations. From creative weekends and innovation networks to co-working spaces, Dunedin is an entrepreneurial city with an exciting startup ecosystem.

More about the Otago Network for Entrepreneurship

Programme requirements

Bachelor of Entrepreneurship (BEntr)

Level Papers Points

ENTR 101 How to Start a Venture

ENTR 102 Applied Entrepreneurial Practice




ENTR 201 Foundations of Entrepreneurship

ENTR 202 Applied Entrepreneurial Foundations




ENTR301 Advanced Topics in Entrepreneurship

ENTR302 Entrepreneurial Capital in Action

At least two of:

MANT301 Managing Innovation and Growth

MANT340 Indigenous Management and Organisation

MART306 Innovation and New Product Development

MART308 Integrated Digital Marketing

MART333 Creative Marketing Communication

ECON318 Behavioural Economics

AGRI321 Agriculture Production and Food Security

ENVI311 Understanding Environmental Issues





216 further points; must include 72 points at 200-level or above.


Note: Students should check the prerequisites for the 300-level papers when selecting 100- and/or 200-level papers.

Total 360

Postgraduate Diploma in Commerce (PGDipCom) in Entrepreneurship


Master of Entrepreneurship (MEntr)


Part A

ENTR 411  Introduction to Entrepreneurship (20 points)

ENTR 412  Feasibility Analysis (20 points)

ENTR 413  Finance for Entrepreneurs (20 points)

ENTR 414  Marketing in a Digital World (20 points)

ENTR 415  New Venture Strategy (20 points)

plus two of

  • ENTR 420  Sustainable Entrepreneurship (20 points)
  • ENTR 421  Technology and Entrepreneurship (20 points)
  • TOUR 416  Tourism Entrepreneurship and Business (20 points)

Part B

ENTR 501  Business Project (40 points)

Minor subject requirements

Entrepreneurship as a minor subject for a BA, MusB, BPA, BTheol, BSc, BAppSc, BCom, BHealSc, BACom, BASc or BComSc degree

Available as a minor subject for a Bachelor of Arts (BA), Bachelor of Music (MusB), Bachelor of Performing Arts (BPA), Bachelor of Theology (BTheol), Bachelor of Science (BSc), Bachelor of Applied Science (BAppSc), Bachelor of Commerce (BCom), Bachelor of Health Science (BHealSc), Bachelor of Arts and Commerce (BACom), Bachelor of Arts and Science (BASc) or Bachelor of Commerce and Science (BComSc) degree

Level Papers Points

BSNS 115 Accounting and Information Systems

MART 112 Marketing Management




MART 212 Understanding Markets, or any other 200-level paper from Commerce Schedule C



MANT 303 Entrepreneurship

MANT 301 Managing Innovation and Growth, or MART 306 Innovation and New Product Development



Note: Prerequisites for 200- and 300-level papers may be varied with approval from the Head of the Department of Marketing and the Professor of Entrepreneurship

Total   90

Key information for future students

Contact us

Otago Business School

Tel +64 3 479 5197