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BMBA577 Advanced Topics in Marketing 3

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Evaluates components of brand, interpersonal and network based relationships and explores how these may be applied within both consumer and business markets to gain competitive advantage.

Paper title Advanced Topics in Marketing 3
Paper code BMBA577
Subject Business Administration
EFTS 0.083
Points 10 points
Teaching period(s) 1st Non standard period (1 December 2021 - 31 March 2022) (Distance learning)
1st Non standard period (1 December 2021 - 31 March 2022) (On campus)
Domestic Tuition Fees (NZD) $1,496.91
International Tuition Fees (NZD) $2,477.47

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Limited to
MBA
Eligibility
Enrolments for this paper require departmental permission. View more information about departmental permission.

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Timetable

1st Non standard period (1 December 2021 - 31 March 2022)

Location
Dunedin
Teaching method
This paper is taught through Distance Learning
Learning management system
Blackboard

1st Non standard period (1 December 2021 - 31 March 2022)

Location
Dunedin
Teaching method
This paper is taught On Campus
Learning management system
Blackboard