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Professor Brent Lovelock

Brent Lovelock ImageCo-Director, Centre for Recreation Research

Office OBS 2.44
Tel +64 3 479 8069
Email brent.lovelock@otago.ac.nz

Background

Brent is a Professor with the Department of Tourism. His background is in natural resource management and protected area tourism and recreation. Brent's main research interest has been the application of sustainable tourism – in its broadest sense – environmentally, socially and politically. He has undertaken research in North America, New Zealand and the Asia-Pacific region, examining collaborative planning processes for sustainable tourism development. His interest in nature based tourism and recreation has seen him undertake a range of consultancy work for various natural resource management and organisations and nature-based tourism providers, including the Department of Conservation and Fish and Game New Zealand.

In his administrative roles, Brent is a course advisor for the BCom and Chair of the Department’s Teaching and Learning Committee. Brent also coordinates TOUR 219 (Destination Management), and TOUR 418 (Destination Management Strategies). He sits on the Otago Business School Divisional Board, Senate, and the University of Otago Human Ethics Committee. He is Co-Director of the Centre for Recreation Research.

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Research interests

Brent’s research interests can be broken into three main streams: destination management and community based tourism; nature based recreation and tourism (with a focus on consumptive wildlife tourism); and tourism ethics (with a focus on medical tourism).

A current major research interest involves consumptive forms of wildlife tourism and recreation – hunting, shooting and sport fishing. He published the first book on this topic (Tourism and the Consumption of Wildlife: Hunting, Shooting and Sportfishing (Routledge: London 2008) Brent's current work on hunting involves cross-national comparative research on obstacles to the growth of hunting as a sustainable form of recreation/tourism, based on the work in Europe, Africa, New Zealand and Japan. He has also been involved in an international collaborative research project exploring recreational and touristic fishing as a sustainable economic activity within remote maritime communities.

Further work in the nature based recreation field involves Sport NZ (formerly SPARC) funded research projects that explored the participation of recent immigrants in outdoor nature-based recreation in New Zealand, and their attitudes to the natural environment. A further funded project investigated commitment to a range of nature-based recreational pursuits – including tramping, mountaineering, freshwater angling and hunting. Currently, one focus has been on recreational fisheries research (with colleague Stuart Hayes) that investigates the challenges from increased tourist pressure on domestic freshwater fisheries, addressing angler behaviour, displacement and satisfaction.

A more recent focus for Brent’s research concerns the ethics of tourism, and its relationship with sustainable tourism. In this regard, Brent has undertaken work examining the ethics of the travel industry with respect to travel to destinations with human rights issues. He is the co-author of “The Ethics of Tourism: Critical and Applied Perspectives” (Routledge: London, 2013), which addresses a range of issues including tourism and indigenous peoples, tourism and wildlife, tourism and persons with disabilities, medical tourism and sex tourism. Brent has undertaken research on medical and dental tourism, including exploring the experiences of New Zealanders who have travelled abroad for treatment. He received an India New Zealand Education Council grant to undertake research on medical tourism in India.

A further research stream explores the role of the university in delivering education for sustainability. Brent is a member of the multi-disciplinary Education for Sustainability group led by Professor Kerry Shephard that has been investigating student and teacher perspectives regarding education for sustainability outcomes.

Brent is an Editorial Board member for Tourism Planning & Development, the Journal of Ecotourism, and Human Dimensions of Wildlife.

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Major works

Lovelock, B.A. & Lovelock, K. (2013). The Ethics of Tourism: Critical and Applied Perspectives. Routledge: London.

Lovelock, B.A. (ed.) (2008). Tourism and the Consumption of Wildlife: Hunting, shooting and sportfishing. Routledge: London.

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Centre for Recreation Research publications and funded research grants/projects

Further Publications and Funded Research Grants/Projects

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PhD and Masters supervision: current

PhD: Chiara Massacesi; Food heritage tourism, the Dolomites, Italy.

PhD: Arif Hoque; The role of NGOs in indigenous community based tourism, Bangladesh.

PhD: Mahdis Madani; Knowledge management and bridging organisations in natural resource management: marine recreational fisheries, NZ.

PhD: Olivia Su; Loyalty programmes, a cross cultural comparison, China and NZ.

PhD: Saiful Islam; Community managed sustainable tourism indicator systems, Bangladesh.

PhD: Hemachandran Rajamanicam; Persons with disabilities and adventure tourism, NZ.

MCom: Andrus Nomm; Destination management organisation functions, community leadership and advocacy, Latvia.

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PhD and Masters supervision: recently completed

PhD: Gebeyaw Ambelu Degarege; Tourism, Livelihood Diversification and Food Security in Ethiopia.

PhD: Leo Xiao Hu; Sustainable Water Management in the Hotel Sector: A Policy Network Analysis of Singapore.

PhD: Sandeep Basnyat; A critical analysis of the trade union movement in the Nepalese tourism industry.

PhD: Kokel Melubo; Corporate Social Responsibility and Tourism in a Developing Country Context: Meanings, motivations and barriers of CSR in the Tanzanian tourism industry.

PhD: Susan Weidmann; What Screams Are Made Of: Exploring how imagery and language in fright tourism promotional materials invokes affective responses in visitors.

PhD: Felix Bello; Local Communities and Tourism Development in Protected Areas in Malawi: Investigating Community Involvement.

M. Com: Leon Jiang; Economic Value of Freshwater Recreational Angling in Otago: A Travel Cost Method Approach.

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Publications

Brown, K., Connelly, S., Lovelock, B., Mainvil, L., Mather, D., Roberts, H., Skeaff, S., & Shephard, K. (2019). Do we teach our students to share and to care? Research in Post-Compulsory Education. Advance online publication. doi: 10.1080/13596748.2019.1654693

Melubo, K., Lovelock, B., & Filep, S. (2019). Motivations and barriers for corporate social responsibility engagement: Evidence from the Tanzanian tourism industry. Tourism & Hospitality Research, 19(3), 284-295. doi: 10.1177/1467358417742685

Hu, X., Lovelock, B., Ying, T., & Mager, S. (2019). Stakeholder collaboration on policymaking for sustainable water management in Singapore's hotel sector: A network analysis. Sustainability, 11(8), 2360. doi: 10.3390/su11082360

Hu, X., Ying, T., Lovelock, B., & Mager, S. (2019). Sustainable water demand management in the hotel sector: A policy network analysis of Singapore. Journal of Sustainable Tourism, 1-22. Advance online publication. doi: 10.1080/09669582.2019.1652621

Melubo, K., & Lovelock, B. (2019). Living inside a UNESCO World Heritage Site: The perspective of the Maasai community in Tanzania. Tourism Planning & Development. Advance online publication. doi: 10.1080/21568316.2018.1561505

Authored Book - Research

Lovelock, B., & Lovelock, K. M. (2013). The ethics of tourism: Critical and applied perspectives. Abingdon, UK: Routledge, 755p.

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Edited Book - Research

Strack, M., Wheen, N., Lovelock, B., & Carr, A. (Eds.). (2018). Riverscapes: Research essays on the social context of southern catchments of Aotearoa New Zealand. Dunedin, New Zealand: University of Otago, 102p.

Lovelock, B. (Ed.). (2008). Tourism and the consumption of wildlife: Hunting, shooting and sport fishing. Abingdon, UK: Routledge, 290p.

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Chapter in Book - Research

Hayes, S., & Lovelock, B. (2018). Warning signs over water: Angling tourists' perceptions of change in southern waters. In M. Strack, N. Wheen, B. Lovelock & A. Carr (Eds.), Riverscapes: Research essays on the social context of southern catchments of Aotearoa New Zealand. (pp. 81-93). Dunedin, New Zealand: University of Otago.

Bello, F. G., Lovelock, B., & Carr, N. (2016). Malawi. In J. Jafari & H. Xiao (Eds.), Encyclopedia of tourism. (pp. 571-572). Springer. doi: 10.1007/978-3-319-01384-8

Lovelock, B. (2015). Troubled-shooting: The ethics of helicopter-assisted guided trophy hunting by tourists for tahr. In K. Markwell (Ed.), Animals and tourism: Understanding diverse relationships. (pp. 91-105). Bristol, UK: Channel View.

Lovelock, B. (2015). Consumptive and non-consumptive tourism practices: The case of wildlife tourism. In C. M. Hall, S. Gossling & D. Scott (Eds.), The Routledge handbook of tourism and sustainability. (pp. 165-174). Adingdon, UK: Routledge.

Lovelock, B. (2015). Sustainable mobility within natural areas from the perspectives of persons with disabilities. In F. Orsi (Ed.), Sustainable transportation in natural and protected areas. (pp. 82-95). Abingdon, UK: Routledge.

Lovelock, B. (2015). Climbing Kili: Ethical mountain guides on the roof of Africa. In G. Musa, J. Higham & A. Thompson-Carr (Eds.), Mountaineering tourism. (pp. 272-284). Abingdon, Oxon: Routledge.

Lovelock, B. (2014). The moralization of flying: Cocktails in seat 33G, famine and pestilence below. In M. Mostafanezhad & K. Hannam (Eds.), Moral encounters in tourism. (pp. 139-153). Farnham, UK: Ashgate.

Lovelock, K., & Lovelock, B. (2014). Medical tourism: Consumptive practice, ethics and healthcare: The importance of subjective proximity. In C. Weeden & K. Boluk (Eds.), Managing ethical consumption in tourism. (pp. 207-224). Abingdon, UK: Routledge.

Shephard, K., Harraway, J., Lovelock, B., Skeaff, S., Slooten, L., Strack, M., & Jowett, T. (2012). Monitoring changes in the sustainability attributes of higher education students in a New Zealand university. In W. L. Filho (Ed.), Sustainable development at universities: New horizons. (pp. 117-126). Frankfurt, Germany: Peter Lang.

Lovelock, B. (2008). Conclusion: Consumptive wildlife tourism - sustainable niche or endangered species? In B. Lovelock (Ed.), Tourism and the consumption of wildlife: Hunting, shooting and sport fishing. (pp. 281-287). Abingdon, UK: Routledge.

Dawson, J., & Lovelock, B. (2008). Environmental values of consumptive and non-consumptive marine tourists. In B. Lovelock (Ed.), Tourism and the consumption of wildlife: Hunting, shooting and sport fishing. (pp. 129-140). Abingdon, UK: Routledge.

Lovelock, B. (2008). An introduction to consumptive wildlife tourism. In B. Lovelock (Ed.), Tourism and the consumption of wildlife: Hunting, shooting and sport fishing. (pp. 3-30). Abingdon, UK: Routledge.

Lovelock, B. (2007). 'If that's a moose, I'd hate to see a rat!' Visitors' perspectives on naturalness and their consequences for ecological integrity in peripheral natural areas of New Zealand. In D. K. Müller & B. Jansson (Eds.), Tourism in Peripheries: Perspectives from the Far North and South. (pp. 124-140). Wallingford, UK: CABI.

Lovelock, B., & Robinson, K. (2005). Maximizing economic returns from consumptive wildlife tourism in peripheral areas: White-tailed deer hunting on Stewart Island/Rakiura, New Zealand. In C. M. Hall & S. Boyd (Eds.), Nature-based tourism in peripheral areas: Development or disaster? (pp. 151-172). Clevedon, UK: Channel View Publications.

Lovelock, B. A. (2003). New Zealand travel agent practice in the provision of advice for travel to risky destinations. In C. M. Hall, D. J. Timothy & D. T. Duval (Eds.), Safety and security in tourism: Relationships, management, and marketing. (pp. 259-280). New York: Haworth Hospitality Press.

Lovelock, B. A. (2002). Environmental NGOs and tourism in South-East Asia and Oceania. In J. Bao & X. Zhong (Eds.), Tourism planning and management in developing countries. (pp. 355-373). China: Geographical Society of China/Northern Arizona University.

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Journal - Research Article

Brown, K., Connelly, S., Lovelock, B., Mainvil, L., Mather, D., Roberts, H., Skeaff, S., & Shephard, K. (2019). Do we teach our students to share and to care? Research in Post-Compulsory Education. Advance online publication. doi: 10.1080/13596748.2019.1654693

Melubo, K., & Lovelock, B. (2019). Living inside a UNESCO World Heritage Site: The perspective of the Maasai community in Tanzania. Tourism Planning & Development. Advance online publication. doi: 10.1080/21568316.2018.1561505

Hu, X., Ying, T., Lovelock, B., & Mager, S. (2019). Sustainable water demand management in the hotel sector: A policy network analysis of Singapore. Journal of Sustainable Tourism, 1-22. Advance online publication. doi: 10.1080/09669582.2019.1652621

Hu, X., Lovelock, B., Ying, T., & Mager, S. (2019). Stakeholder collaboration on policymaking for sustainable water management in Singapore's hotel sector: A network analysis. Sustainability, 11(8), 2360. doi: 10.3390/su11082360

Melubo, K., Lovelock, B., & Filep, S. (2019). Motivations and barriers for corporate social responsibility engagement: Evidence from the Tanzanian tourism industry. Tourism & Hospitality Research, 19(3), 284-295. doi: 10.1177/1467358417742685

Ambelu, G., Lovelock, B., & Tucker, H. (2018). Empty bowls: Conceptualising the role of tourism in contributing to sustainable rural food security. Journal of Sustainable Tourism. Advance online publication. doi: 10.1080/09669582.2018.1511719

Lovelock, B., Lovelock, K., & Lyons, K. (2018). The impact of outbound medical (dental) tourism on the generating region: New Zealand dental professionals’ perspectives. Tourism Management, 67, 399-410. doi: 10.1016/j.tourman.2018.02.001

Lovelock, B., Jellum, C., Carr, A., & Jowett, T. (2018). An exploration of commitment in nature-based recreation, and its relationship with participation and purchase behaviour. Annals of Leisure Research. Advance online publication. doi: 10.1080/11745398.2018.1537853

Melubo, K., & Lovelock, B. (2018). Reframing corporate social responsibility from the Tanzanian tourism industry: The vision of foreign and local tourism companies. Tourism Planning & Development, 15(6), 672-691. doi: 10.1080/21568316.2017.1395357

Degarege, G. A., & Lovelock, B. (2018). Sustainable tourism development and food security in Ethiopia: Policy-making and planning. Tourism Planning & Development. Advance online publication. doi: 10.1080/21568316.2018.1528565

Lovelock, B., & Lovelock, K. (2018). “We had a ball … as long as you kept taking your painkillers”: Just how much tourism is there in medical tourism? Experiences of the patient tourist. Tourism Management, 69, 145-154. doi: 10.1016/j.tourman.2018.05.015

Innes, S., Shephard, K., Furnari, M., Harraway, J., Jowett, T., Lovelock, B., Strack, M., & Skeaff, S. (2018). Greening the curriculum to foster environmental literacy in tertiary students studying human nutrition. Journal of Hunger & Environmental Nutrition, 13(2), 192-204. doi: 10.1080/19320248.2016.1255693

Bello, F. G., Lovelock, B., & Carr, N. (2018). Enhancing community participation in tourism planning associated with protected areas in developing countries: Lessons from Malawi. Tourism & Hospitality Research, 18(3), 309-320. doi: 10.1177/1467358416647763

Lovelock, B., Jellum, C., & Carr, A. (2018). Pulling the pin on active outdoor leisure: Building an understanding of leisure abandonment from the narratives of outdoor recreationists. Leisure Sciences, 40(5), 406-422. doi: 10.1080/01490400.2016.1229640

Heimtun, B., & Lovelock, B. (2017). Communicating paradox: Uncertainty and the northern lights. Tourism Management, 61, 63-69. doi: 10.1016/j.tourman.2017.01.017

Tuipoloa-Utuva, L. L., & Lovelock, B. (2017). Potential for community managed sustainable tourism development on Apolima Island. Journal of Sāmoan Studies, 7(1), 20-37.

Hayes, S., & Lovelock, B. (2017). ‘Demystifying’ worldmaking: Exploring New Zealand’s clean and green imaginary through the lens of angling tourists. Tourism Recreation Research, 42(3), 380-391. doi: 10.1080/02508281.2016.1265235

Bello, F. G., Lovelock, B., & Carr, N. (2017). Constraints of community participation in protected area-based tourism planning: The case of Malawi. Journal of Ecotourism, 16(2), 131-151. doi: 10.1080/14724049.2016.1251444

Basnyat, S., Lovelock, B., & Carr, N. (2017). Political instability and trade union practices in Nepalese hotels. Journal of Policy Research in Tourism, Leisure & Events, 9(1), 40-55. doi: 10.1080/19407963.2016.1264959

Lovelock, B., Walters, T., Jellum, C., & Thompson-Carr, A. (2016). The participation of children, adolescents, and young adults in nature-based recreation. Leisure Sciences, 38(5), 441-460. doi: 10.1080/01490400.2016.1151388

Bello, F. G., Carr, N., & Lovelock, B. (2016). Community participation framework for protected area-based tourism planning. Tourism Planning & Development, 13(4), 469-485. doi: 10.1080/21568316.2015.1136838

Shephard, K., Harraway, J., Lovelock, B., Mirosa, M., Skeaff, S., Slooten, L., Strack, M., Furnari, M., Jowett, T., & Deaker, L. (2015). Seeking learning outcomes appropriate for 'education for sustainable development' and for higher education. Assessment & Evaluation in Higher Education, 40(6), 855-866. doi: 10.1080/02602938.2015.1009871

Shephard, K., Harraway, J., Jowett, T., Lovelock, B., Skeaff, S., Slooten, L., Strack, M., & Furnari, M. (2015). Longitudinal analysis of the environmental attitudes of university students. Environmental Education Research, 21(6), 805-820. doi: 10.1080/13504622.2014.913126

Jowett, T., Harraway, J., Lovelock, B., Skeaff, S., Slooten, L., Strack, M., & Shephard, K. (2014). Multinomial-regression modeling of the environmental attitudes of higher education students based on the Revised New Ecological Paradigm Scale. Journal of Environmental Education, 45(1), 1-15. doi: 10.1080/00958964.2013.783777

Anbalagan, K., & Lovelock, B. (2014). The potential for coffee tourism development in Rwanda: Neither black nor white. Tourism & Hospitality Research, 14(1-2), 81-96. doi: 10.1177/1467358414529579

Reis, A. C., Lovelock, B., & Jellum, C. (2014). Linking tourism products to enhance cycle tourism: The case of the Taieri Gorge Railway and the Otago Central Rail Trail, New Zealand. Tourism Review International, 18(1-2), 57-69. doi: 10.3727/154427214X13990420684527

Shephard, K., Harraway, J., Lovelock, B., Skeaff, S., Slooten, L., Strack, M., Furnari, M., & Jowett, T. (2014). Is the environmental literacy of university students measurable? Environmental Education Research, 20(4), 476-495. doi: 10.1080/13504622.2013.816268

Lovelock, B., Jellum, C., Thompson, A., & Lovelock, K. (2013). Could immigrants care less about the environment? A comparison of the environmental values of immigrant and native-born New Zealanders. Society & Natural Resources, 26(4), 402-419. doi: 10.1080/08941920.2012.697979

Reis, A. C., Thompson-Carr, A., & Lovelock, B. (2012). Parks and families: Addressing management facilitators and constraints to outdoor recreation participation. Annals of Leisure Research, 15(4), 315-334. doi: 10.1080/11745398.2012.737299

Lovelock, B., Lovelock, K., Jellum, C., & Thompson, A. (2012). Immigrants’ experiences of nature-based recreation in New Zealand. Annals of Leisure Research, 15(3), 204-226. doi: 10.1080/11745398.2012.716618

Lovelock, B. (2011). Single worthwhile policy, seeking legitimacy and implementation: Sustainable tourism at the regional destination level, New Zealand. Policy Quarterly, 7(4), 20-26.

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