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Inaugural Professorial Lecture – Professor Lisa McNeill

All University, Public
Event type
Inaugural professorial lecture
Department of Marketing

The wearable weight of being

Lisa is a consumer behaviourist, with expertise in cultures of consumption and consumer identity. Her 2015 examination of people's relationships with fashion and sustainability is internationally considered a seminal work.

Lisa’s research applies developmental theory to a fashion context, exploring the hedonic, social or sacrificial notions of needs versus wants, with her recent work on this topic one of the top ten most downloaded publications in the International Journal of Consumer Studies for 2020. She is an associate editor for Sustainability, Sage Open and the International Journal of Consumer Studies, an Advisory board member for MDPI and editorial board member of Young Consumers.

Lisa is a member of the international Sustainable Fashion Consumption Research Group, working with international researchers to develop multi-disciplinary, multi-stakeholder conversations on sustainability, in 2020 editing a book of collected works on SDG12. Lisa has served as the Associate Dean Postgraduate Research for Commerce since 2019.

Streaming information for Professor Lisa McNeill's IPL

This event will be live-streamed, from 5:25pm, Thursday 5 October 2023, at the following web address:

Streaming link for Professor Lisa McNeill's IPL

Test your connection to the streaming service here



Anna Poole


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