Resources and guides for staff who are writing for websites at the University of Otago.
These resources are for staff who are writing, editing or reviewing content on University websites. Use this page if you need guidance on web writing, grammar and style, or how to optimise your site for search engines.
The Squiz Matrix training manual
The Squiz Matrix training manual can be found in the CMS text editors Community of Practice Teams site. This document is found under General » Files » Training documents folder. Text editors are added to the Community of Practice once training has been completed.
Writing and style guides for University of Otago websites
- Glossary of terms for the website
- Web writing guidelines
- Search engine optimisation (SEO) guide
- Web best practice
- Code of Conduct for text editors
The University of Otago Writing Style Guide
Writing style refers to the ways an author chooses to write to their readers. Style is not a matter of right and wrong, but of what is appropriate for a particular setting and audience. The Univversity of Otago Writing Style Guide is designed to help ensure our writing style – whether for internal or external audiences, written for print or online – is consistent and maintains a professional standard across the University.
University of Otago Writing Style Guide
Editing guidelines for text editors
The minor changes guidelines for text editors highlights changes text editors can make. It also outlines when they should contact the Web Experience team.