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Product development is a multistage process that includes ideation, concept/prototype development, consumer testing, shelf life testing, labelling, production scale up and launch. We are highly experienced in all stages of product development and have worked on most food categories. We are able to manage whole projects or work on specific problems or stages of your project.

The types of projects we work on around product development include:

  • New product development.
  • Product reformulation.
  • Shelf life extension.
  • Product and process optimising.
  • Formulations to meet specific nutritional compositions e.g. infant formulas, animal feeds.
  • Development of foods to meet specific dietary requirements e.g. gluten-free or to meet specific diets e.g. Paleo.
  • Reformulation to reduce salt, sugar and/or fat.

PDRC granola bars portrait

Other Consultancy Services

Contact the Product Development Research Centre (PDRC)

Associate Professor Pat Silcock
Manager, Product Development Research Centre (PDRC)
Tel +64 3 479 7564

Contact a PDRC staff member

Further information

Department facilities

PDRC Case Studies

Beef EQ - Silver Fern Farms


Flyhidrate in-flight beverage system

Flyhidrate drinks

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