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"MRKG" Papers

Due to COVID-19 restrictions, a selection of on-campus papers will be made available via distance and online learning for eligible students.
Find out which papers are available and how to apply on our COVID-19 website

Paper code Year Title Points Teaching period
MART112 2022 Marketing 18 points Semester 1, Semester 2
MART201 2022 Integrated Marketing Communications 18 points Semester 2
MART205 2022 Marketing the Professional Practice 18 points Semester 2
MART207 2022 Sports Marketing 18 points Semester 1
MART210 2022 Consumer Behaviour 18 points Semester 1
MART211 2022 Products to Market 18 points Semester 2
MART212 2022 Understanding Markets 18 points Semester 1
MART301 2022 Strategic Marketing Management 18 points Semester 2
MART304 2022 Sales and Sales Management 18 points Semester 1
MART305 2022 Societal Issues in Marketing 18 points Semester 1
MART306 2022 Market-Led Innovation 18 points Semester 1
MART308 2022 Integrated Digital Marketing 18 points Semester 1
MART325 2022 Services Marketing 18 points Not offered in 2022
MART326 2022 International and Export Marketing 18 points Semester 2
MART328 2022 Business to Business Marketing 18 points Semester 2
MART329 2022 Consumer Behaviour 18 points Semester 2
MART330 2022 Special Topic: Current Issues in International Branding 18 points Summer School
MART333 2022 Creative Marketing Communication 18 points Semester 2
MART355 2022 Business Project 36 points Full Year
MART448 2022 Advanced Business Analytics 20 points Semester 2
MART460 2022 Research Methods 20 points Semester 1
MART461 2022 Marketing Theory 20 points Semester 1
MART462 2022 Advanced Marketing Analysis 20 points Semester 2
MART463 2022 Food Marketing 20 points Semester 1
MART464 2022 Consumer Behaviour 20 points Semester 2
MART466 2022 Digital Marketing 20 points Semester 1
MART467 2022 Tourism Marketing 20 points Semester 2
MART468 2022 Branding 20 points Semester 1
MART469 2022 Advertising Planning and Concept Development 20 points Semester 2
MART470 2022 Special Topic 20 points Not offered in 2022
MART475 2022 Advanced Societal Issues in Marketing 20 points Not offered in 2022
MART480 2022 Dissertation or Case Study 40 points Full Year
MART501 2022 Applied Project 40 points 1st Non standard period, 2nd Non standard period
MART580 2022 Research Project 40 points 1st Non standard period, 2nd Non standard period